When I received Giorgio Armani Acqua di Gioia Essenza a couple of weeks ago, it came with an interesting component: a tiny little pot and a couple of seeds. Challenge accepted 🙂
Anyhoo. The fragrance is constructed of top notes of Mint, Lemon and Pink Pepper, a heart of Jasmine absolute and water Jasmine, and it rests on a base of Cashmere woods, Cedarwood and Red Sugar*. It’s a fresh, yet creamy and warm at the same time, with just the right touch of sweetness to make it feminine. Although ever so slightly woodier than I usually favour, it’s a definite winner in my book.
If you’re going for the feel-good factor, bear in mind that if you buy this fragrance (or any of the others in the family: the original Acqua di Gioia, or one of the two men’s fragrances; Acqua die Gio or Acqua di Gio Essenza) anywhere between 22 March and the end of April, you’ll be donating 100 litres of clean drinking water to children in need (disgusting what we take for granted; even mentioning 100 litres of drinking water in the same breath as a bottle of luxury perfume is very disturbing when I sit down to think about it). If you’re buying any of these during that time, make sure it has a sticker on the box to indicate that it’s a participating bottle.
You can read a little more about the project and the recent Acqua for Life party here.
Giorgio Armani Acqua di Gioia Essenza launches in stores on World Water Day, 22 March. R819 for 50ml and R1039 for 100ml EDP intense.
*I’ve never heard of Red Sugar in fragrance before, but it’s actual sugar (as opposed to white, yellow or brown) that originates from China, apparently.